Menu

Color

Philosophy

Color is an important component of how a brand is perceived. The university color system offers options that allow for creative expression. The palette stems from an exploration of colors that appear in the buildings and environment found on our many campuses, as well as from existing color palettes belonging to our divisions.

Identity palette

Only three colors exist for the university identity. They are: PMS 288, black, and white. No other color may be used when reproducing the university logo.

While the background for the white version can be any color, pattern, or image, the color for the logo itself must remain white.

Be mindful of the clear space when placing the logo on a photograph, in a field of color, or near other typography.

PMS
548C
C
100
M
21
Y
28
K
76
R
0
G
61
B
76
Web
#003D4C
PMS
7696C
C
56
M
9
Y
9
K
21
R
99
G
153
B
174
Web
#6399AE
PMS
284C
C
56
M
18
Y
0
K
0
R
114
G
172
B
229
Web
#68ACE5
PMS
300C
C
99
M
50
Y
0
K
0
R
0
G
94
B
184
Web
#005EB8
PMS
279C
C
68
M
34
Y
0
K
0
R
65
G
143
B
222
Web
#418FDE
PMS
651C
C
38
M
14
Y
1
K
2
R
167
G
188
B
214
Web
#A7BCD6
PMS
7675C
C
55
M
48
Y
6
K
0
R
124
G
127
B
171
Web
#7C7FAB
PMS
273C
C
100
M
100
Y
0
K
22
R
36
G
19
B
95
Web
#24135F
PMS
2617C
C
84
M
99
Y
0
K
12
R
71
G
10
B
104
Web
#470A68
PMS
7656C
C
45
M
99
Y
0
K
4
R
142
G
58
B
128
Web
#8E3A80
PMS
5205C
C
30
M
59
Y
13
K
41
R
134
G
100
B
122
Web
#86647A
PMS
1915C
C
0
M
75
Y
21
K
0
R
239
G
74
B
129
Web
#EF4A81
PMS
505C
C
19
M
82
Y
44
K
65
R
111
G
44
B
63
Web
#6F2C3F
PMS
7623C
C
0
M
97
Y
87
K
53
R
138
G
42
B
43
Web
#8A2A2B
PMS
179C
C
0
M
87
Y
85
K
0
R
224
G
60
B
49
Web
#E03C31
PMS
486C
C
0
M
55
Y
50
K
0
R
232
G
146
B
124
Web
#E8927C
PMS
173C
C
0
M
82
Y
94
K
2
R
207
G
69
B
32
Web
#CF4520
PMS
1505C
C
0
M
56
Y
90
K
0
R
255
G
105
B
0
Web
#FF6900
PMS
732C
C
16
M
69
Y
100
K
71
R
98
G
52
B
18
Web
#623412
PMS
1375C
C
0
M
45
Y
94
K
0
R
255
G
158
B
27
Web
#FF9E1B
PMS
1215C
C
0
M
6
Y
53
K
0
R
251
G
216
B
114
Web
#FBD872
PMS
116C
C
0
M
14
Y
100
K
0
R
255
G
205
B
0
Web
#FFCD00
PMS
101C
C
0
M
0
Y
68
K
0
R
247
G
234
B
72
Web
#F7EA48
PMS
584C
C
21
M
0
Y
89
K
0
R
210
G
215
B
85
Web
#D2D755
PMS
574C
C
56
M
22
Y
98
K
72
R
78
G
91
B
49
Web
#4E5B3
PMS
7489C
C
56
M
2
Y
78
K
5
R
116
G
170
B
80
Web
#74AA50
PMS
7743C
C
71
M
8
Y
100
K
50
R
68
G
105
B
61
Web
#44693D
PMS
341C
C
95
M
5
Y
82
K
24
R
0
G
122
B
82
Web
#007A53
PMS
564C
C
43
M
0
Y
23
K
0
R
134
G
200
B
188
Web
#86C8BC
PMS
3268C
C
86
M
0
Y
53
K
0
R
0
G
141
B
142
Web
#00AB8E

Full palette

Our university color palette is broad to allow for the appropriate expression of our brand. This does not mean all colors should be used at once. In fact, such usage is not recommended. Use good design sense and consider the tone of the message in whatever communication you are creating.

PMS
7501C
C
6
M
10
Y
30
K
2
R
217
G
200
B
158
Web
#D9C89E
PMS
7407C
C
6
M
36
Y
79
K
12
R
203
G
160
B
82
Web
#CBA052
PMS
721C
C
0
M
35
Y
52
K
4
R
221
G
164
B
111
Web
#DDA46F
PMS
479C
C
14
M
48
Y
53
K
26
R
170
G
83
B
48
Web
#9E5330
PMS
Gray 1
C
9
M
8
Y
9
K
0
R
229
G
226
B
224
Web
#E5E2E0
PMS
Gray 2
C
20
M
25
Y
29
K
0
R
180
G
178
B
173
Web
#B4B2AD
PMS
Gray 3
C
53
M
44
Y
45
K
9
R
126
G
126
B
124
Web
#7E7E7C
PMS
Gray 4
C
66
M
61
Y
55
K
38
R
74
G
72
B
76
Web
#4A484C
PMS
Gray 5
C
74
M
68
Y
55
K
38
R
44
G
44
B
51
Web
#2C2C33

Neutral colors

Our 10 neutral colors lay the foundation for our creative products and provide a canvas for the addition of more powerful and expressive color combinations.

Download Your Logo Files
Refer to guidelines for correct usage